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Boost your Ecommerce Revenue Through Upselling and Cross Selling

Last updated on November 8, 2017

Upselling and Cross Selling is an art of sales strategy where you introduce/ recommend complementary or better products to your customer according to their need and what they are currently interested in. These sales strategy has been used for decades by the seller’s and turns out to be an excellent strategy for not only seller’s […]

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5 Tips to Write an Effective Abandoned Cart Email

Last updated on November 8, 2017

Cart abandonment. These words alone get eCommerce sites worried about questions such as : What are we doing wrong? Was the offer not good enough? Should we send multiple abandoned cart emails? Do we need to hike discount rates and coupons? Is something wrong with our Checkout button? As of 2nd quarter 2016, online shopping […]

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Here’s your lead nurturing email checklist

Last updated on September 1, 2017

Whether your company is reaching out to new clients or running with a B2B marketing (‘e-biz’) initiative, an email automation system can be invaluable in creating and nurturing leads for your business. But proceed with caution: while the benefits of a great email automation service can be significant, sending out bad, unprofessional communications can tarnish […]

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What The Rise Of Conversational Interfaces Means For E Commerce

Last updated on October 5, 2017

E commerce traders don’t need to be told that we ‘live in a changing world’ that is ‘increasingly full of digital possibilities’ – it’s the reason why they’re in business in the first place. However, sometimes the landscape changes faster than even the most forward-thinking business leader can anticipate – and it is not enough […]

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A Closer Look At Credit Card Fields

Last updated on August 29, 2017

In the first of our Closer Look series, we’ll take one simple element of a customer’s e commerce experience and break it down to examine the nuts and bolts. This time around, we look at credit card fields – an often underestimated problem, and an area where the majority of companies can look to improve […]

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