What eCommerce Analytics Teaches us About our Customers.

Netflix, Amazon, Ebay. Besides the fact that these companies wouldn’t exist without the internet, they do share another common trait that massively contributes to their positions as multi-billion dollar global companies: data. Much touted (and rightfully so) as the lifeblood of the modern organization, data has become the currency that sets businesses such as the […]

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Why Mobile Marketing is so Important to Drive Customers Back to Your Online Store

As companies seek to move towards recurring revenue models where possible, those who operate outside of it must find more creative ways of building lasting relationships with their customers who may or may not come back to make another purchase. One way to do this is to use mobile marketing to drive single sale customers […]

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How Email Remarketing Can Help you Reduce your Cart Abandonment Rate

Email remarketing is one of the best practice of sending an email to the targeted visitors. It is completely based on the visitor’s behavior and also requires the behavioral data of visitors to perform a certain action with them in terms of remarketing. Generally,  a customer will sign up for an account and go for […]

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Keptify Released New Features to Reduce Cart Abandonment Rate

We are excited to let you know about our brand, new features to reduce cart abandonment rate even more effectively. Over a past year, our team has been working too hard to develop new features to reduce abandonment rate of our customers. As you all know the abandonment rate is the ratio of the number of abandoned […]

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8 Ways to Reduce Shopping Cart Abandonment.

Before we discuss how we should reduce shopping cart abandonment, lets us get a brief idea about shopping cart abandonment at first. Shopping cart abandonment is any situation where online buyer places an item in a website shopping cart but leaves the cart before completing the purchase.  Thus, it is one of the most compelling […]

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