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Here’s your lead nurturing email checklist

Whether your company is reaching out to new clients or running with a B2B marketing (‘e-biz’) initiative, an email automation system can be invaluable in creating and nurturing leads for your business. But proceed with caution: while the benefits of a great email automation service can be significant, sending out bad, unprofessional communications can tarnish […]

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How to Boost ROI with Cart Abandonment Emails

The cart abandonment rates are massive at an average of 67.4%. But this does not mean those sales are lost forever. Many of you may think shopping cart abandonment as a problem but that is not the case. Actually, Cart abandonment is not a problem. It is an opportunity where you can use cart abandonment […]

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6 Ways to Boost eCommerce Sales without giving Discount

Offering discounts and huge sales make you and your customers happy, your sales go up. It is a win-win situation, or is it? We all know discounts are an easy way to increase your online sales or average order value fast but it turns out, it can actually harm your online business in the long […]

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7 Ways to Increase Average Order Value for eCommerce

To be honest, normally we keep our focus on following three ways to increase an eCommerce business Customer acquisition – driving more traffic. Customer retention – retain customer to increase purchasing frequency Increase average order value – encourage the customer to purchase more while shopping. Among all three ways, this article is focused on third […]

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Shopping Cart Abandonment Reasons and Solution

What is Shopping Cart Abandonment? When a visitor visits your website and surfs, also adds some products to their basket but then leave at the time of completing the final purchase. Shopping cart abandonment is one of the major problems for eCommerce sites. In words, it is almost considered as a plague for an online […]

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